The “Complete Idiot’s Guide To Barter & Trade Exchanges” Hits Bookstores!
Jerry Howell, Founder & President of the Midwest Business Exchange, has written a book which will be released December 1 at Barnes & Noble, Amazon, and other independent book sellers nationwide.
It’s titled the Complete Idiot’s Guide to Barter & Trade Exchanges and is published by Penguin Books. The book is aimed at businesses that are either members of trade exchanges, or considering joining one.
Topics include a history of barter, alternative currencies, and how trade exchanges work. The book challenges the reader to learn strategies, both basic and advanced, as they make their memberships work for them. In doing so, it also offers valuable insight to brokers of trade exchanges.
Howell is an excellent writer with a well-known sense of humor. Given these attributes, along with having a major publisher and national distribution, should provide significant exposure and opportunities for the commercial barter industry.
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How many haircuts is that tune-up worth?
With money tight, bartering is growing in popularity. Over 70,000 businesses make cashless transactions throughout America. Here is the only complete, step- by-step guide to how this potentially lucrative process works, including: the advantages of direct versus national barter networks; how to save and increase profitability; how to increase sales and revenue; and how to start a trade exchange.
•From a national expert and barter entrepreneur
•Detailed resource section exchanges and business associations
I will have to read this book. I love bartering and have been bartering for a while now, I do all my bartering on http://barterquest.com because I can barter anything there and it is free.
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